WHY IS MATTERS
Why social media matters for your centre
Social media marketing is crucial for childcare centres across Australia as it helps build trust with parents, showcase a centre's values and services, and engage with the local community. By sharing authentic, informative content, centres can strengthen relationships with families, increase visibility, and attract new clients. Social media also provides a cost-effective way to communicate updates, highlight staff and activities, and foster a positive reputation, making it an essential tool for growth and connection.
Social media plays a powerful role in strengthening your childcare centre's connection with families. While childcare apps are helpful for sharing updates from individual rooms, they often don't reflect the bigger picture. Social media, on the other hand, showcases your entire centre, giving parents insight into how their child will grow, transition, and thrive across all age groups. It also builds trust, establishing a sense of belonging, and celebrates the vibrant learning community that you've created.
At Sprint Marketing, we specialise in social media marketing tailored exclusively for early learning centres. We understand the rhythm of your centre and the needs of busy families. That's why we combine engaging organic content with targeted paid campaigns, so you can increase visibility, strengthen relationships, and attract new families.
By leveraging our experience in both early education and digital strategy, we help your centre:
With Sprint Marketing, your centre's story is told with heart and strategy, helping you connect, grow, and lead with confidence in a digital-first world.
OUR WORK
Examples of our content
Marketing does not have to look the same for every centre, and there is no single "right" style. The most effective format is shaped by your team's confidence, your centre's unique personality, and the way you naturally connect with families in everyday moments. Some services shine through calm, visual storytelling, while others thrive with guided messaging or voice-led content. All approaches are available and can be tailored to what feels most authentic for your service, while still working toward the same marketing goals.
WHAT MAKES SPRINT SPECIAL
The full digital suite, by childcare specialists
At Sprint Marketing, we deliver the full suite of digital marketing services, from Meta organic and paid campaigns to Google Ads and SEO. With our specialised expertise in the childcare industry, we know what truly works to connect with families and boost enrolments. You can rest easy knowing your marketing is in expert hands. Your focus stays on the children, our focus stays on your success.
SUBSCRIPTION PACKAGES
Personalised plans
We know that no centres are the same. That is why our packages are customisable to suit your exact goals. Whether you're looking to boost enrolments, strengthen parent engagement, or grow your centre's community presence, we'll tailor a strategy that fits. Choose from flexible bundles that combine Google and Meta marketing with hands-on management, giving you everything you need in one place to achieve real, measurable results.
Meta (Instagram & Facebook)
Google & SEO
WEBSITES
Build a website with childcare expertise
Make Your Centre's Website an Enrolment Booster!
Momentum
Website (Incl. SEO)
1-2 Key Words
Headings Optimised for Google
Page Speed
Goal Oriented
Web Pages Structured for Google
Analytics
First Month of SEO Included
Unlimited Key Words (3-5 recommended)
Fonts Optimised for Google
User-Focused Computer & Mobile Website
Content Generation (Website Copy)
Monthly Check-Ups Throughout Campaign
Ideal for:
Centres that want a website built to rank, so local families searching for care find you first.
ONSITE CONTENT FILMING
A true turn-key solution.
Sprint delivers a true turn-key solution for Early Learning Centres. We capture professional content on-site, manage the posting of content in accordance with your term calendars to highlight the important events, and report all metrics of Google and Meta to you. From content creation to detailed reporting, every step is handled by our industry specialists. Empowering your centre to streamline marketing and achieve measurable growth.
CASE STUDY - FIRST YEARS EARLY LEARNING
More visibility.
More parent interaction.
More enrolments.
Within the first two months of working with Sprint, First Years Early Learning saw their social media engagement increase by over 2,000%,
driving significantly greater online visibility, parent interaction and enrolments.
2000%
increase in social media engagement
in their first two months with Sprint
*Every post planned and scheduled around their term calendar.
How we did it
FULLY MANAGED
We don't just make the content - we run it for you
First Years’ calendar is mapped to their term dates and key events, so the right post goes out at the right time, every week. From filming on-site to scheduling, posting and reporting, every step is handled by our childcare specialists — your team stays focused on the children.
Partnering with Sprint Marketing has been one of the best decisions we’ve made for First Years. When we first started working with them, our engagement skyrocketed by 2,000% in just two months. They truly understand the early learning industry and connect with families in a meaningful, authentic way. I couldn’t recommend them more highly.
Sarah - Owner of First Years Early Learning
CHILD SAFETY & COMPLIANCE
Child safety is built into everything we do.
At Sprint Marketing, child safety and privacy are at the centre of everything we do. We stay up to date with all relevant Queensland Government regulations, NQF requirements, and centre policies relating to the capture, storage, and sharing of children's images and videos. Our team follows strict procedures to ensure all content is collected and used responsibly, with appropriate permissions and approvals in place.
